Taking the complexity out of your data

Combine and connect all your customer data into a unified single customer view. Integrate a variety of third-party database sources and enrich further by including layers of behavioural and engagement data.

 

Providing you the most accurate profile of your customers to drive targeted communications, with precise personalisation.

More on single customer view
Predictive Analytics

Uncover richer insights about your customers and their behaviours

Predict and influence what your customers will do next via our Intelligence Suite. Continually learning from your customers behaviours, visual reporting will provide total visibility from campaign insights, throughout the whole customer lifecycle, as well as customised metrics that matter to you.

 

Easily create powerful and dynamic segments from these insights enabling you to execute targeting that better reflects your customers behaviours, or stage in the lifecycle.

More on the intelligence suite
Cross Channel Workflow Builder

Effortlessly personalise your customer’s multi-channel experiences

Immediately action customer insights into multi-channel campaigns that attract, engage and convert.

 

Our intuitive journey builder allows you to easily build automated customer lifecycle campaigns that are highly relevant and personalised, across any channel.

More on multi-channel automation

Award winning marketing automation technology

RedEye is recognised by G2 as a leader, High Performer and Easiest To Do Business With.

G2 Users love us
More on awards and customer reviews

The friendly faces behind the tech

Specialist advice for all clients

Dedicated teams to help you succeed from the very first day

From onboarding, strategic consultancy to customer success, our knowledgeable and professional teams help you every step of the way to achieve your marketing automation goals.

More on our automation specialists

What our clients say

Perfume bottle with pink roses

Email revenue up by 72% compared against previous automation provider

“Since moving over to RedEye they have exceeded our expectations with the level of strategic support and ideas they have provided to help grow Fragrance Direct, in comparison to our previous supplier. All of which has helped us see an impressive increase in performance with email revenue up by 72% when compared to what we achieved with our previous supplier.”

Danielle Hardie, Marketing Executive, Fragrance Direct
Couple watching Sky TV

Quick pace needed for Sky's Abandoned Basket programmes

“I really enjoy working with RedEye on Sky’s Abandoned Basket programme. RedEye strive to push the programme forward, always coming up with new initiatives to try. They are also very accommodating to Sky’s quick pace which is essential. I hope we work together for many more years to come.”

Victoria O'Brien, Digital Product Owner Manager

40% increase in email revenue through data-driven marketing automation

“The exponential growth of Travelodge’s CRM programme in the past couple of years has been credited to the sophisticated technology of RedEye’s Contour platform coupled with the skill, creativity and experience of their team.”

Stuart Dessler, Senior eCRM Manager, Travelodge
View case study

Automated data-driven personalisation, at every stage of the customer lifecycle

“The flexibility and versatility of the RedEye approach has meant that we’ve been able to join our own cloud-based customer data solutions directly into the platform – this is now powering personalisation in every email that we send.”

Matthew Grisman, Head of Customer Retention, MandM Direct
View case study

Interactive and engaging emails that powered long term customer relationships

“I have been very impressed with how simple and intuitive the RedEye platform has been to use. With a small and nimble team, it was important for us to have a flexible and versatile platform that we could rely on to help us to deploy the scale and sophistication of personalised lifecycle campaigns that you might expect from a much larger team.”

Alex van Steeden, Senior eCRM & Insight Manager, Papa John's
View case study

Predicting churn to makeover allbeauty’s customer retention strategy

“Since applying the predictive churn model onto our customer database, we have been overwhelmed with the success in not only dramatically reducing customer churn but also increasing sales from those who would have previously lapsed by 414.6%.”

CRM Manager, allbeauty
View case study

Travis Perkins used AI and predictive analytics to reduce customer churn by 54%

“We worked with RedEye to implement their Predictive Modeller to help us identify our customers who were most likely to leave. The Churn Model gave us the opportunity to act before it was too late. We saw an 8.8% increase in retention.”

Vicki Nolan, Senior Digital Marketing Manager, Travis Perkins
View case study
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Let us help you drive more intelligent marketing automation

Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.

Get in touch
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Website Personalisation - RedEye

Website Personalisation

HomeMarketing AutomationWebsite Personalisation

Use website personalisation to improve your customers' experiences when returning to your website

Achieve a truly personalised marketing experience for your customers by building on all previous interactions they have had with you, at every touchpoint in the customer journey.

 

RedEye has been designed with a tailored user experience in mind, giving you the ability to implement a personalisation strategy, where you can personalise every channel, including your ecommerce website.

Website Personalisation

The benefits of website personalisation in your multi-channel marketing strategy

  • Align data and channel silos to deliver a true omni-channel experience
  • Push the same personalised content and message across all channels, including your website
  • Customise and personalise your customer visits to your ecommerce website
  • Start simple and build out your targeting capabilities – there are no limits
  • Utilise RedEye’s advanced deduplication and targeting capabilities to deliver the most accurate audience selections
  • Enable and enhance your current content delivery platform, allowing you to make use of what you already have
Haven Caravan Park

The ability to show each customer content relevant to them as soon as they land on the site

“RedEye’s website personalisation solution has helped us prove how showcasing relevant content on the website improves conversion. It’s fantastic that we are now able to target customers as soon as they enter our site with relevant content.”

Head of E-Commerce, Haven Holidays

Eaglemoss achieve 63% email revenue growth YOY

“Without the RedEye Marketing Automation Hub, especially the ‘Back in Stock’ programme, the channel growth we have seen in the last three years wouldn’t have happened. We feel RedEye are an integral supplier of Eaglemoss and are looking forward to continuing our growth together.”

Adam Symes, Group Head of CRM, Eaglemoss
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Automated data-driven personalisation, at every stage of the customer lifecycle

“Being able to segment our email base by level of engagement has led to a more focused management of send volume. In practice this has meant sending more to our top engaged customers (alphas) and the confidence to curtail sends to our non-engaged’s almost completely. This led to a 17% increase in email revenue for only 2% more volume YoY.”

Matthew Grisman, Head of Customer Retention, MandM Direct
View case study
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Designed to drive success across multiple channels

Using a single customer view database, create personalised customer experiences by utilising all marketing channels from one powerful workflow and journey builder. This is where data and channels meet.

Email Marketing

Email marketing

Create customised, dynamic and personalised emails with or without the ability to code with our flexible editor and design options.

Email marketing
SMS

SMS marketing

Built in SMS functionality to send automated responses, complement your email campaigns and boost customer interactions.

SMS marketing
Push Notifications

Push notifications

Integrate your mobile app data in your marketing automation workflows and engage your customers with one-to-one messaging.

Mobile push notifications
Custom Audience Retargeting

Social, search & display retargeting

Extend your reach easily with our Google Ads, Facebook and Criteo integrations. Create targeted segments and export directly audience retargeting.

Social, search & display retargeting
Direct Mail

Direct mail marketing

Use our address match integration to cleanse your address data, then automate the delivery of your direct mail segments to your mailing house.

Direct Mail

Explore more capabilities designed to grow revenue and strengthen customer loyalty

Single Customer View

Create your unique single customer view

Combine, consolidate and connect all your customer data from transactional to behavioural and deliver data-driven personalisation.

Learn more
Customer intelligence and Predictive Analytics

Intelligent campaign, customer and predictive analytics

Understand, query and action newly uncovered trends and drive your customers through each stage of the lifecycle for maximum returns.

Learn more
Marketing Automation

Fully integrated multi-channel marketing automation

Our intuitive journey builder allows you to easily create automated campaigns. Harness the power of cross-channel communications all from one screen.

Learn more

Start driving more intelligent marketing automation today

Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.

Get in touch
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