AI-Driven Predictive Models


Stop guessing. Use AI to predict customer behaviour

By knowing what your customers are likely to do next, you have a unique opportunity to influence that decision. Each one of our models is designed to tackle the core challenges you face at key stages of the customer lifecycle.

Predict Customer Behaviour

Predict customer behaviour to inform new campaigns

Predict the future behaviour of individual customers at each stage of the lifecycle and influence their next likely action.

Predict Customer Behaviour

AI will help you to grow your customer database

AI insights will help you proactively acquire, grow and retain customers at scale, maximising revenue and customer lifetime value.

Predict Customer Behaviour

Identify and look after your most valuable customers

Maximise the full potential of your database by knowing who will become your most valued customers and those that will leave.



Choose from 8 predictive models

First to Second Purchase

I need to convert more prospects

Know which prospects are likely to make their first purchase and grow your customer base with our Prospect conversion model.

Conversion

I need more repeat customers

Achieve more repeat purchases by predicting which customers will purchase from you again with our First to second purchase model.

Unsubscribes

I need fewer unsubscribes

Act before your customers opt out and you lose the value of that customer forever with our Predicted unsubscribe model.

Churn

I need to reduce my churn rate

Re-engage customers with key campaigns and incentives before they turn to a competitor with our Predicted churn model.

VIP

I need to increase my VIP segment

Increase loyalty by uncovering who will become your next most valuable customer with our Likelihood to become a VIP model.

Email Frequency

I need to improve my deliverability

Learn the optimum frequency of campaigns for your customers to avoid over mailing with our Frequency Optimisation model.

Predicted Customer Lifetime Value

I need to identify my customer's with the highest lifetime value

Predict which customers will carry the highest spending potential over time with our Predicted lifetime value model.

Predictive Replenishment

I need to know when my customer's are ready to buy again

Accurately predict when a customer needs to re-order a product they’ve previously ordered with our Predictive replenishment model.



What results could our predictive modeller tool generate for you?

 

Watch this video of Travis Perkins as they talk through their Predictive Analytics journey and the results they have achieved so far.

 

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With RedEye’s powerful predictive analytics capability, you no longer have to react to an event. Instead, our Predictive Models give your customers exactly what they need, at the exact right time.



What our clients say

85.4% increase in email engagement year on year

“Whilst we leverage historic data to proactively plan for the future and provide relevancy to our customers, we have also learned the importance of being flexible and applying more real-time data to adapt our strategy to grow and secure the future value of our customer database.”

Ciaran Downes, CRM Manager, World of Books

Taking Penhaligon’s rich data to the next level, harnessing its full potential!

“From the outset it was obvious RedEye were the right fit for us, it was clear they had the levels of expertise we required and they could provide the perfect amount of account management support, meaning we knew they were always there when we needed them.”

Online Content Manager, Penhaligon's

Predicting churn to makeover allbeauty’s customer retention strategy

“Since applying the predictive churn model onto our customer database, we have been overwhelmed with the success in not only dramatically reducing customer churn but also increasing sales from those who would have previously lapsed by 414.6%.”

CRM Manager, allbeauty
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Explore more capabilities designed to grow revenue and strengthen customer loyalty

Single Customer View

Create your unique single customer view

Combine, consolidate and connect all your customer data from transactional to behavioural and deliver data-driven personalisation.

Customer intelligence and Predictive Analytics

Intelligent campaign, customer and predictive analytics

Understand, query and action newly uncovered trends and drive your customers through each stage of the lifecycle for maximum returns.

Marketing Automation

Fully integrated multi-channel marketing automation

Our intuitive journey builder allows you to easily create automated campaigns. Harness the power of cross-channel communications all from one screen.



Start driving more intelligent marketing automation today

Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.


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