Social, search and display retargeting
Embed Facebook, Google Ads and Display into the heart of your marketing automation strategy
Use your marketing automation behavioural data more effectively when retargeting your customers
Deliver a seamless customer experience to increase customer loyalty with our social, search and display ad marketing automation capabilities.
A true single customer view allows you to target your customers at each step of the customer journey, including their interactions with your brand on Social Media.
Use exclusion features to improve customer experience and reduce your CPC by removing customers who have recently purchased from your ad campaigns.
Target your prospects and customers accurately on social, search and display
Create custom audiences and export
Drive tactical campaigns or social media automation strategies. Deliver highly personalised and targeted adverts on Facebook, Display and Google Ads by utilising customer segmentation.
Maximise the return on investment
Make rich data selections based on customer website behaviour and channel engagement. Place your adverts at the right point of the customer journey and greater influence their decisions.
Grow your reach through look-a-likes
Expand the reach of your Social Media campaigns using our look-a-like audience capability. Identify your most valuable customers and target people just like them across your Social Media channels.
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increase in campaign reach by combining email campaigns with Facebook marketing.
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of customers use social networks during the purchase process.
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of marketers believe social media has generated more exposure for their business.
Reach your customers with personalised dynamic display ads with our Criteo API integration
Without the need to leave our platform, you can create powerful customer segments, then automatically and securely sync these segments to Criteo’s platform as part of an automated or one-off campaign.
Criteo’s API leverages Shopper Graph – which holds more than 630 million daily active users – to match your customer segments against its First-Party Media Network to create highly personalised and targeted audiences to target with dynamic display adverts.
Predictive Frequency Management increases engagement by 17%
“We’ve gone from sending one or two emails a week to sending almost every day. Our open rates have increased to nearly 40%, click-throughs are averaging about 6% and conversion rate has over doubled.”
Email income increases by 44% in their first year using RedEye marketing automation
“We are extremely pleased with the results RedEye have helped us to achieve in our first year together. We truly feel like they are in it with us, supporting our growth with an email campaign programme that aids us in targeting our different groups of customers with a personalised approach, which has driven fantastic results.”
40% increase in email revenue through data-driven marketing automation
“The exponential growth of Travelodge’s CRM programme in the past couple of years has been credited to the sophisticated technology of RedEye’s Contour platform coupled with the skill, creativity and experience of their team.”
Interactive and engaging emails that powered long term customer relationships
“I have been very impressed with how simple and intuitive the RedEye platform has been to use. With a small and nimble team, it was important for us to have a flexible and versatile platform that we could rely on to help us to deploy the scale and sophistication of personalised lifecycle campaigns that you might expect from a much larger team.”
Designed to drive success across multiple channels
Using a single customer view database, create personalised customer experiences by utilising all marketing channels from one powerful workflow and journey builder. This is where data and channels meet.
Email marketing
Create customised, dynamic and personalised emails with or without the ability to code with our flexible editor and design options.
SMS marketing
Built in SMS functionality to send automated responses, complement your email campaigns and boost customer interactions.
Push notifications
Integrate your mobile app data in your marketing automation workflows and engage your customers with one-to-one messaging.
Direct Mail marketing
Use our address match integration to cleanse your address data, then automate the delivery of your direct mail segments to your mailing house.
Web personalisation
Serve personalised and relevant content to specific segments on your website to enhance their onsite experience.
Explore more capabilities designed to grow revenue and strengthen customer loyalty
Create your unique single customer view
Combine, consolidate and connect all your customer data from transactional to behavioural and deliver data-driven personalisation.
Intelligent campaign, customer and predictive analytics
Understand, query and action newly uncovered trends and drive your customers through each stage of the lifecycle for maximum returns.
Fully integrated multi-channel marketing automation
Our intuitive journey builder allows you to easily create automated campaigns. Harness the power of cross-channel communications all from one screen.
Start driving more intelligent marketing automation today
Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.