Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
Another AI type has quietly gone under the radar for years, despite generating huge returns for those early adopters – we’re talking about machine learning and predictive analytics.
We discuss 6 marketing myths that are holding companies back but they just aren’t true! Address these and improve your performance. Can you relate to 1 or more of these?
As marketing managers seek to harness the power of AI, it's crucial to understand the distinction between two prominent types: predictive AI and generative AI.
A really easy place to start working with AI is to use it to help with data selections. AI is great at analysing and presenting big data sets and here at RedEye, we have developed a series of machine learning models.
Watch our interview discussing the simple and effective ways marketers can start sending better campaigns to their audiences via personalisation and the use of AI.
Segmentation is literally the foundation on which all marketing activities sit on. Campaigns can only do well if the foundations are strong. If you're still sending to everyone, you need to read this.
From what marketing automation is, the benefits of good automation, AI/predictive analytics to when's the right time to invest and the RFP process. It's all included here.
AI and automation can help you prevent customers splitting up with your brand, so you wont need to reach for the break-up music playlist!
Nurturing VIPs as part of your marketing automation and email strategy is essential and with the help of AI and predictive analytics it's made easier to do than ever before.
TOP TEN TIPS to help you make waves this summer for email marketing and marketing automation campaigns including SMS and Social.
Incredibly, we found that 81% of you who took the quiz were either Demons or Devils. Most of you were not happy with your data.
The world of AI can seem intimidating. Download our infographic which demonstrates the power of predictions and how it lets you see your marketing future.