Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, whitepapers and more…
This infographic takes you on an automation evolution journey , starting with conversion-led, followed by lifecycle marketing and ending with AI-led automation.
In this guide find the answers to tackling the problem of delivering the best personalised customer experiences head on through marketing automation.
Making use of customers’ behavioural, transactional, and engagement, can help you to deliver more tailored and engaging content that can lead to benefits like customer loyalty.
As consumers have become savvy to marketing strategies and turned off to mass mailings of the 'same old same old', it is more important than ever to address what you are sending.
Marketers strive for the holy grail of securing long lasting customer loyalty – but what does loyalty look like in 2021?
In this infographic series we give customer loyalty tips on exploring your customers data all the way through to identifying your all important VIPs.
Consumers care more about customer experience now than ever before. 80% say experience is equally as important as the product or service.
We are delighted to announce that G2 has awarded RedEye a leader status within the Marketing Automation category from their Summer 2021 report.
Apple announced Mail Privacy Protection for their Mail app on iOS15. To help you out we posed some of these pressing questions to three internal experts.
What happens when your customer has finished or used up their favourite product? Do you simply wait and expect them to find there way back?
Discover the many ways brands can personalise their marketing campaign activity using customer data.
Contextually driven email personalisation is the key to unlocking the door with jaded subscribers and stopping that delete key being hit.