Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
It's crucial to make the online shopping experience as seamless as possible so that customers will return. Let’s explore some tips for creating a frictionless online retail customer experience.
For our first Generative AI experiment we've created a subject line generator which scans your email creatives and offers recommendations based on the content.
What's the difference between Control Group Testing and A/B Testing? Why you should be using both of these techniques to further improve your marketing automation strategies.
Preference centres go a long way in taking out the guess work in what makes your subscribers tick. They offer so many benefits to both the marketer and your customers.
The new interface features a sleek, minimalist design with intuitive navigation and streamlined functionality. The platform has been optimized for ease of use.
From what marketing automation is, the benefits of good automation, AI/predictive analytics to when's the right time to invest and the RFP process. It's all included here.
The key to a successful marketing automation strategy is the data. Without a quality dataset your campaigns are less than likely to flourish. Seamless integrations are essential!
Here's 10 ideas on ways you can get more value from your existing channels, customers, teams, technology or data when having to navigate through a recession.
Get the most out of the biggest shopping season of the year with these top 10 tips to improve your marketing mix and provide the best customer experience this Christmas!
You might have never heard the phrases ‘blockchain’, ‘metaverse’, ‘nft’s’ or ‘Web3’ before a few months ago. Most of us hadn’t. Importantly, the majority still haven’t.
25 tips from our email marketing strategy specialists to help with your business, marketing, and even personal success!
RedEye is celebrating it's 25th Birthday in 2022. Born in 1997, we've celebrated a lot of 'firsts' in the industry such as the first company to send a triggered email send based on behavioural activity.