Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
TOP TEN TIPS to help you make waves this summer for email marketing and marketing automation campaigns including SMS and Social.
Incredibly, we found that 81% of you who took the quiz were either Demons or Devils. Most of you were not happy with your data.
What is that void that eCommerce can’t fill, but customers want? In this article we highlight the 3 standouts of physical over digital.
We thought it would be a good time to celebrate the longevity and power that email marketing has within your marketing strategy.
Happy Father's Day? Well not for some, marketers offering the chance to opt out of Father's Day emails via email preferences should be high on the agenda.
Happy Mother's Day? Well not for some, and marketers offering the chance to opt out of emails are doing the right thing. Above all it's kind.
Watch our marketing automation specialists talk you through the many benefits of using a SCV to power your retail and ecommerce marketing campaigns.
This quick and easy RedEye quiz will collate all the data about your customer data in a ‘data frenzy’ and reveal your Data Persona. Will you be a Data Devil?
It’s true that marketers love data and lots of it, but it’s got to be organised and choreographed correctly if it’s going to be of much use.
Any effective marketing strategy needs to be built around an understanding of the customer and that comes from a Single Customer View (SCV)
Tips to help you develop a strategy to manage your newly acquired customers and most importantly – turn them into profitable repeat purchasers!
Personalisation, individualisation, customer experience. Whatever you call your approach to customer engagement, it’s about demonstrating mutual value exchange.