The evolution of customer experience – from personalisation to individualisation
Personalisation, individualisation, customer experience. Whatever you call your approach to customer engagement, it’s about demonstrating mutual value exchange.
Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
Personalisation, individualisation, customer experience. Whatever you call your approach to customer engagement, it’s about demonstrating mutual value exchange.
This infographic takes you on an automation evolution journey , starting with conversion-led, followed by lifecycle marketing and ending with AI-led automation.
In this guide find the answers to tackling the problem of delivering the best personalised customer experiences head on through marketing automation.
Reach your customers with personalised dynamic display ads with RedEye’s Criteo API Integration.
As consumers have become savvy to marketing strategies and turned off to mass mailings of the 'same old same old', it is more important than ever to address what you are sending.
How accurate is the customer data that you hold? Could the development of your Single Customer View have been enhanced by improving the accuracy of your customer data?
In this infographic series we give customer loyalty tips on exploring your customers data all the way through to identifying your all important VIPs.
Apple announced Mail Privacy Protection for their Mail app on iOS15. To help you out we posed some of these pressing questions to three internal experts.
Go beyond simple campaign reporting and unlock a deeper understanding of the customers powering your brand, through Customer Intelligence.
In this blog we showcase tips and tricks for your re-engagement email campaigns to reduce the number of customers you lose.
Retaining customers is the most important part of growing a business, therefore you need to keep your customer relationships strong and healthy.
Infographic download: We talk you through the essential steps you need in place in your marketing automation strategies this peak period.